Market Expansion, Change & Project Leadership

What's next?
We help people and organisations find what's missing.

BroadWorld helps people and organisations find what’s missing — and turn insight into expansion, innovation, collaboration and sustainable growth.

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35+ countries across Africa, the Middle East & Europe Built from the ground up, more than once
About BroadWorld

Built by someone who's actually built things.

BroadWorld is led by an operator, entrepreneur and strategic growth leader with more than two decades of experience building businesses, expanding into new markets and leading complex, multi-country programmes. Her work has spanned more than 35 countries across Africa, the Middle East, Europe and the United States, including growing a partner network from 14 to 28 markets and delivering successful programmes across diverse sectors, cultures and operating environments.

That capability was shaped through an unusually broad career — spanning beauty and wellness, African cosmetics distribution, education, public relations and events, entrepreneurship, hospitality, travel and global market development. At the heart of BroadWorld is a deeply client-centred approach: understanding what each client is genuinely trying to achieve, identifying what may be missing and building the right solution around them. Through a trusted network of specialists and industry experts, BroadWorld brings together the precise capabilities, perspectives and partnerships each assignment requires.

Kagiso Dumasi, founder of BroadWorld Consult
The throughline

That range is the point.

Every chapter involved entering a market, building a network or growing a business from nothing across more than 35 countries.

It also meant leading change and complex projects across cultures and sectors that don't always speak the same language — and developing a habit of noticing what everyone else in the room has missed. BroadWorld brings that ground-level instinct to whatever market, strategy or venture you're building next.

35+Countries worked across — Africa, the Middle East, Europe & the US
6Industries built or grown in, from beauty to travel
3Businesses founded from the ground up
28Countries in one partner network, grown from 14
What we do

Every market, one throughline.

Market Entry & Expansion
Taking a brand, product, or service into a new country — from cosmetics distribution across Central and West Africa to travel programmes across a continent.
Strategy
Venture Building
Building from nothing — businesses in beauty, events and luxury transport; a new commercial department within a leading hospitality group; and a newly created regional role within a global travel organisation, shaped and expanded over 13 years.
Founding
Partner & Distributor Networks
Sourcing, onboarding, and managing the partners and suppliers that make an expansion actually work on the ground.
Expansion
Change & Project Leadership
Leading complex, ambiguous projects and change initiatives through to delivery — across teams, cultures, and time zones that don't always agree.
Delivery
Stakeholder & Account Leadership
Senior stakeholder management across cultures and sectors — building the trust that holds a multi-country relationship together, and spotting what's been missed.
Alignment
Coaching & Capability Building
Mentoring teams and leaders through change, drawing on a background in facilitation, teaching, and hands-on training.
Mentorship
How we work
"Every market has what's obvious, and what's been missed. We've spent more than 25 years finding the second thing — leading change and stakeholders across cultures and sectors that don't always align."
Get in touch

Let's talk, broadly.

Tell us where things stand and what's not working. We'll come back with a point of view, not a pitch.

Email kagiso.dumasi@broadworld.co.za
Phone +27 (0)11 783 1259
LinkedIn BroadWorld Consult
Studio Sandown, South Africa — working worldwide
Thanks — we'll be in touch within two working days.